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Analysis of the Gender Framework of the Ad Culture
Uploaded Time: 2015-12-05
Category: Gender Mainstreaming
The ad culture has distinctive gender attributes, therefore both sexes are subjected to the play of the ad culture. Accepting ad information and carrying out consumption thereby, be-comes, in reality ...Version: English
The Gender Equality Awareness of the Mainstream Media as Seen from the "Oriental Horizon" Program
Uploaded Time: 2015-12-05
Category: Gender Equality
Through an analysis of the audience ratings in94days of the transmission of the "Oriental Horizon" program, the author believes that this brand-name program still carries the traditional social norms ...Version: Chinese
Reflections on the Teaching and Research of Women's studies in Chinese Colleges and Universities
Uploaded Time: 2015-12-05
Category: Other Studies
In discussing the teaching and research of Chinese women's studies, it is necessary not only to place it in the context of present day globalization, but also to place it in the special process and en...Version: Chinese
The Women's Movement of 1895-1898: A Pioneer in the Criticism of Gender Essentialism in Chinese History
Uploaded Time: 2015-12-05
Category: Women's History
The Women's Movement of1895-1898,which set the pace of the Chinese women's movement, did criticize the gender essentialism from the very beginning just as the early Western feminist movement did. It u...Version: Chinese
City Streets and Women--Townswomen in Chinese Modernist Fiction
Uploaded Time: 2015-12-05
Category: Gender and Literature/Art
Since the19th Century, city has become the central theme in literature and the female sex has become the symbol of city spirit. Chinese modernist novels reflect the different features of cities throug...Version: Chinese
The Rise of Women's Journals in the United States
Uploaded Time: 2015-12-05
Category: Women's Studies Abroad
This paper discusses journals by, for and about women. Women's journals, as a channel of women's communications and a platform for exploring feminist theories, have produced wide-ranging and far-reach...Version: Chinese
Heed Women's Own Voice--Thoughts on the Report on Women-related Social Hot Topics Series
Uploaded Time: 2015-12-05
Category: Gender and Literature/Art
This paper maintains that the Series, through analysis of women's subsistence circum-stances and other problems, seeks to reveal the reasons for these problems and their restriction on women's develop...Version: Chinese
The Criteria for Appraising Gender Equality and the Problems Involved
Uploaded Time: 2015-12-05
Category: Gender Equality
By social criterion, gender equality means that women and men have equal rights and duties in all aspects of social life. However, due to differences of individuals there also exists the personal crit...Version: Chinese
Ad Stories and Gender-Women's Images in Advertisements at Home and Abroad
Uploaded Time: 2015-12-04
Category: Gender and the Media
The images of women are widely used in advertisements. What cultural message is conveyed in this? How does it express the gender concept? Will it aggravate gender discrimination or even hurt women? Th...Version: Chinese
Teaching Materials and Teaching: Important Media Affecting Students' Gender Concept and Behavior
Uploaded Time: 2015-12-04
Category: Other Studies
Through descriptions of the teaching materials of kindergartens, primary schools and junior middle schools and analyses of the results obtained from observation of their teaching processes, the author...Version: Chinese
The New Communication Technology and Women in the Gender Light
Uploaded Time: 2015-12-04
Category: Gender and the Media
On the basis of a survey of the use of the Internet and its influence in Beijing, Shanghai, Guangzhou, Chengdu, and Changsha in 2001, the paper discusses the issue about the new communication technolo...Version: Chinese
The Contributing Factors of Sexual Discrimination in Mass Media
Uploaded Time: 2015-12-04
Category: Gender and the Media
This article holds that the public nature of mass media renders it inclined toward pandering to the tastes and interest of the public, including coinciding with their backward gender consciousness. As...Version: Chinese
A Sociological Analysis of the "Officials’ Wives" Phenomenon in China
Uploaded Time: 2015-12-04
Category: Social Status of Women
The "officials’ wives" phenomenon cannot be viewed apart from the profound social and cultural backgrounds and the structural conditions in which it has appeared. The mutual aggravation of the conven...Version: Chinese
Weight-reducing Advertisements and Morbid Slim Culture-On Mass Media’s Cultural Control of Women’s Bodies
Uploaded Time: 2015-12-04
Category: Gender and Health
After a detailed analysis of thirteen weight-reducing medicine ads obtained through scientific sampling, three prominent characteristics shared by them have been found by the author. They are as follo...Version: Chinese
Facing Reality, Correct Appraisal, Positive Guidance--Research on Chinese Mainland's Advertising and the Female Issue
Uploaded Time: 2015-12-04
Category: Gender and the Media
This essay has come to the following conclusions. The presentation of women's images in the advertisement in the Chinese mainland has been in close conformity with living conditions of women in mainla...Version: Chinese
The Gender Consciousness of Mass Media Makers As Viewed from the Portrayal of Women in the TV Serial Drama Loyalty
Uploaded Time: 2015-12-04
Category: Gender and the Media
With reference to the portrayal of women in the TV serial drama “loyalty”, this essay examines the gender concept of mass media makers from three aspects—social group image social professional stat...Version: Chinese
A Tentative Analysis of the Female Gender Consciousness in Zhang Ailing's Works
Uploaded Time: 2015-12-04
Category: Gender and Literature/Art
Proceeding from women's self-derogation and blind obedience to the patriarchal society and the criticism of women playing the sole role of a mother, this paper analyses women's dependence on men throu...Version: Chinese
Siva and Her Eco-feminism of the Third World--Different Voices Raised after the"9.11"Incident
Uploaded Time: 2015-12-04
Category: Feminism
Like other streams of feminism, eco-feminism also contains a variety of theories that are greatly different from each other in opinion. Among them, the Indian scholar Dr.Vandana Shiva, as one of the f...Version: Chinese
What Marriage and Employment mean to Women?-An Analysis Based on Gender and Social Capital
Uploaded Time: 2015-12-04
Category: Social Status of Women
From the gender and social capital angle, this essay discusses the characteristic and significance of marriage and employment as way sand means for accumulating a person's social capital. In the eyes ...Version: Chinese
"Cultural Hegemony" As Viewed from the Development of "Feminism"
Uploaded Time: 2015-12-04
Category: Feminism
Feminism grew as a result of the mutual impact and assimilation of diverse cultures as well as women's own constant self-examination. In their own development, the cultures of the Third World countrie...Version: Chinese
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